Three ways Jumbo is driving private label innovation

Date : 11 August 2020

Harriet Cohen

Senior Retail Analyst

Netherlands-based Jumbo has announced a series of private label innovation over the summer, including Lekker Veggie, a new range of vegetarian and vegan products; an entirely sustainable canned fish range and higher welfare dairy products. 1. Jumbo introduces Lekker Veggie vegetarian and vegan…
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