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We recently visited New York to see what grocery retailers can learn from the latest batch of new store openings in the city.

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Following reports in local trade publication Linéaires, we look at how Carrefour is set to trial a fully automated store in Massy in Q1 2019 and investigate its new store concept, ‘La Halle de…’, in Paris.

Carrefour to trial fully automated store…

In March 2019, Carrefour is set to trial a small, fully automated store at its headquarters in Massy. The 56 sq. m. store will be equipped with cameras to identify customers and their purchases. Carrefour will also use facial recognition to complete transactions (a concept previously tested in China through its partnership with Tencent). The pilot store will be reserved for Carrefour employees initially.

…and launches new ‘La Halle de…’ store concept

Separately, Carrefour has launched a trial of its new store concept, ‘La Halle de…’, for its Carrefour City format. The pilot is in Paris, on Avenue de Clichy, and takes the name, ‘La Halle de Clichy’.

The concept focuses on fresh produce and comprises a butchers, delicatessen and fish counter. There is also a cheese counter, Bio (organic) corner and bakery in the store with a seating area. The pilot Carrefour City ‘La Halle de Clichy’ has a pedestrian drive withdrawal point too.

To understand more about the innovations we have seen in-store from Carrefour globally, subscribers can see all our store visits to the retailer here.

As Coop Italia looks for new opportunities to export a private label range to Germany, Spanish start-up Glovo expands its delivery offer in Italy. Meanwhile, Esselunga enhances its shopper engagement by bringing augmented reality to stores through its app.

Coop expands private label range to Germany

Since 2015, Coop Italia has signed agreements with several retailers globally that has led to them listing its private labels in their ranges. These agreements were signed as part its membership of buying group Coopernic and separately as part of the consumer cooperatives group Eurocoop. The deals enabled other retailers to stock Coop’s authentic Italian foods at private label prices.

More recently, Coop Italia has announced plans to export its dolce vita private label range to Germany. The news was reported as part of an interview with Germany-based trade publication Lebensmittel Zietung. Coop has said it will start by targeting “small German retailers, gourmet chains or organic specialists and distributors who are interested in developing a full range of authentic, high-quality Italian food products”.

Esselunga introduces smart purchase with augmented reality

As part of the Vodafone 5G Experience Day in Milan, Esselunga has partnered with the company to enhance its customer shopping experience. The project uses augmented reality to identify nutritional and promotional information and suggest products based on user preferences.

Esselunga developed a smartphone app that filters products based on their content and features high-quality graphics. The extended information provided will allow customers to make a more informed choice, improving their shopping experience.

Source: Esselunga

Glovo continues growth in Italy

Spain-based start-up Glovo offers a delivery service for ‘anything’, including, food, medicine, gifts and more. The service is made available through its app in 21 countries, while the company is continuing to expand globally.

In Italy, Glovo has expanded its offer and introduced its online supermarket known as Glovo supermarket. Glovo Prime, a fast 30-minute home delivery service, has also been added to its range of services. The offer includes unlimited deliveries and is priced at €5.99 for a monthly subscription.

Glovo Italy’s marketing manager, Cecilia Braguglia, said, “Glovo Prime fits perfectly with the development of our offer and is the result of user analysis. This research has shown how the average rate of orders via app is increasing and is now over three times a week for our most loyal shoppers”.

Source: Glovo

We look at how Finland-based S Group is helping food technology start-ups and expanding its MobilePay service.

S Group launches new start-up programme…

S Group has partnered with start-up accelerator the Founder Institute to create a new start-up programme based in Helsinki. More widely, the Founder Institute has created over 3,300 start-ups in 180 different cities, although this is the first time it will focus on the food chain specifically.

How will the programme work?

The new programme will start at the beginning of 2019 and last 13 weeks with applications open until the 16th December this year.

The programme will specialise in developing the food chain and involves leading Finnish and international entrepreneurs and researchers. Participating start-ups will receive support from several successful start-up entrepreneurs and experts from leading companies. They will also have access to the Founder Institute’s network of global investors and advisors. The programme is part of the Global Centre of Excellence for Food Start-ups, which aims to build up 20 start-ups in 2019.

S Group's retail business manager, Ilkka Alarotu, commented, “Creating an atmosphere conducive to innovation and international growth is key to securing the future of Finnish agriculture and the food industry. As the largest Finnish food vendor in Finland, we want to be involved in helping Finnish start-ups for foodstuffs to grow into global success stories”.

…and expands its MobilePay service

In other news, S Group has announced plans to expand the MobilePay service to all grocery stores by March 2019. The service is currently available in 60 Prisma, S-Market and other stores.

To benefit, customers must identify themselves as S Group customers in the MobilePay app and choose S-Etukortti Visa as a payment card to receive loyal shopper rewards. The app then stores identification and purchase information and offers electronic receipts. CFO Jari Annala said, “We are constantly looking for new ways to further facilitate people's lives”.


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