Albertsons simplifies its own brands

Date : 05 June 2023

Oliver Butterworth

Senior Analyst

Albertsons launched its ‘Signature’ brands in 2016 and has since amassed more than 9,000 products over four sub brands, which generate more than US$8.9 bn annually. The retailer has announced plans to consolidate some of these, which it says will help it to build a deeper connection with its…
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