X5 Retail Group overview

Find out about the retailer's strategic priorities, commercial focus areas, channel and country presence.

X5 Retail Group: data

See data on the retailer’s performance and forecasts for its operations by channel.

Insights

Strategic outlook for X5 Retail Group

X5’s sales will grow at over 13% in 2020, still outgrowing the Russian grocery market growth at 3.7% between 2020 and 2022. The retailer plans to continue to outgrow the market and double its market share to 20% by 2029. In this presentation we show you how it expects to reach that goal and how you as a supplier will help it to do so.

Russia country presentation

This guide to Russia explores the key trends in grocery retail, the outlook for the country’s differing channels to 2022 and the growth strategies of its leading retailers.

Central and Eastern Europe outlook 2021

What's set to shape the retail market in Central and Eastern Europe over the next 12 months?

Latest News

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Leading discounters in Europe are developing their format and offer as they look to attract shoppers from other channels. This is seeing them evolve to be more like supermarkets, leading them to adjust their ranges, locations and adding value to compete beyond a solely price-focused strategy.

More News

X5 has reported an improved performance in 2020, versus 2019, with it generating revenue of RUB1,975 bn (US$26.31 bn). The retailer saw total sales grew 14.3% year-on-year, while like-for-likes rose by 5.5%. Both rates improved on the previous year when the stood at 13.3% and 4% respectively. Although more than 81% of the growth was derived from the Pyaterochka banner, X5’ new businesses contr...
In 2020 X5 launched several new online solutions and expanded the range of services it offered. This included an online marketplace, Perekrestok Vprok, and an express delivery service, Okolo. The developments are part of its strategy to grow its share of Russia’s shopper spend on food and groceries. They are also aimed at helping it take a leading position in the country’s growing online groce...
X5 has discussed the progress of its strategic priorities at its Capital Markets Day on 27 October 2020. We highlight our five key takeaways from the presentations and review the initiatives that define and will drive those priorities between 2020 and 2023. 1. X5 aiming to be present at every stage of the shopper journey X5 is building a retail ecosystem that will engage its customers at...

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