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SM Retail is the market leading grocery retailer in the Philippines, we review its strategic priorities and growth prospects over the next five years.
This guide to Philippines explores the key trends in grocery retail, the outlook for the country’s differing channels over the five year forecast period and the growth strategies of its leading retailers.
Christmas is the most important trading season for retailers in the Philippines. This year, retailers have relied more on virtual events to engage shoppers in a safe way. In Singapore and Malaysia, retailers are encouraging Christmas pre-orders, showing appreciation to frontline workers and sharing photos of their stores through social media.
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