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Jon Wright Head of Insight @fromigd
Auchan Spain's Alcampo.es hybrid pedestrian Drive / convenience store is part of the retailer's omnichannel strategy, which has seen Alcampo's online sales grow by 220% over the last two years. We went in store to see how the retailer is combining a convenient online fulfilment with a curated range of products to help meet shoppers' top-up needs.