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Amazon marketplace best practice

Simon Mayhew
Head of Online Retail Insight

Understand how to scope and respond to the Amazon marketplace opportunity. Learn from our twenty best practice examples for lasting success. Here's some of things we cover:

  • The Amazon shopper 
  • Marketplace operating models e.g. 3P, 2P, hybrid, 3P partner
  • Marketplace strategy e.g. distribution control, resource, assortment
  • Optimised listings e.g. text, images, A+ content, videos
  • Promotions and advertising

Looking for more insight on Amazon? Visit our dedicated Amazon hub