Picard focuses on franchising

Date : 29 January 2015
French frozen food retailer Picard plans to extend its domestic market network by franchising. Will allow expansion into rural areas Picard has tested a franchise system in Corsica and Réunion, allowing it to develop the necessary expertise to manage a franchise system. Franchising will…
OR
Register for free to continue reading...
IGD provides the latest news, research and insight to help businesses in the food and consumer goods industry succeed.
With a free account you can access:
  • In-depth articles on the latest developments in the industry
  • Free guides and whitepapers from our functional experts
  • Access to a range of topic-specific newsletters