Market growth once again slowed in this reporting period as shoppers continued to return to their pre-Covid behaviours, and many stopped shielding. In the 12 weeks ending 6th September take home grocery sales grew by 10.8%, according to Kantar. This was the fifth month to see double digit growth, however was a slowdown compared to the 14.4% growth seen in the previous reporting period. We l...

We looked at Lidl’s latest developments for its private label food products, as well as the potential opportunities for brands at the discounter. Italiamo private label brand is getting stronger Lidl’s Italian delicatessen private label Italiamo is emerging as one of the discounter’s strongest and most well-known brands. When launched, the number of Italiamo products was limited, and they w...

Lidl US plans to open 50 new stores by the end of 2021, investing more than US$500m and creating 2,000 new jobs. The retailer’s pace of store expansion could continue in the medium to long term. Ramping up its network expansion Following a slow start, after entering the US in 2017, Lidl is now accelerating the pace of its expansion. In 2019 its turnover reached more than US$1bn, growing yea...