Kroger news

Kroger has launched a new subscription-based loyalty programme called Boost providing shoppers with additional rewards and services such as, free delivery and double fuel points. The retailer also announced a new partnership with retailer Bed, Bath & Beyond to strengthen its home, baby and wellness offer. Tiered subscription programme to drive loyalty and online sales Boost, the new loyalty...

Kroger has outlined plans to expand its ecommerce fulfillment partnership with Ocado to five new sites, including market entry into the Northeast. This brings the total number of identified locations, including live and spoke sites, to 18. Kroger aiming to double digital sales These sites form part of Kroger’s plans to develop up to 20 CFCs as part of its strategic partnership with Ocado. T...

Kroger and Instacart partnered to launch a new rapid delivery solution, Kroger Delivery Now. This service powered by a virtual convenience store aims at providing nationwide 30-minute home delivery. Redefining convenience through a comprehensive delivery solution Through Kroger Delivery Now both companies seek to offer a relevant range of quality products at affordable prices combined with ...

Kroger’s omnichannel ecosystem supported better than expected results for Q2. However, the retailer anticipates prices of grocery products to increase in the second half of the year due to higher inflation. Success of its omnichannel ecosystem Despite digital sales decreasing by 13% (+114% two-year basis) during Q2, shoppers continued to shop in stores as identical store sales only decrease...

Kroger announced a new partnership with Kitchen United to add ghost kitchen to its supermarkets. Leading with fresh by offering quality and freshly prepared meal As part of its strategy to lead with fresh , Kroger is accelerating its development with freshly prepared meal solutions. The retailer announced a new partnership with meal delivery specialist Kitchen United to add ghost kit...

North America’s grocery retailers* added over $100bn in sales last year as the pandemic caused a surge in demand and a shift from out-of-home to at-home dining. We compare this to previous years and identify some of the key winners in 2020. More growth than the previous three years combined Combined sales of over 40 of the region’s largest retailers increased by $103.6bn last year. This i...

Kroger reported better than expected results at $41.3bn for its Q1 2021. These were driven by the sustained growth of digital sales growing by 16% on top of the 92% growth during the same quarter in 2020. New strategy delivering strong results Earlier this year Kroger introduced a new strategy based on two key pillars: leading with fresh and accelerating with digital. This contributed...

Kroger’s second customer fulfillment centre (CFC) powered by Ocado technology is a real milestone as it marks the entry of the retailer in a new state, Florida. Accelerating with digital This month, Kroger opened its second automated CFC in Groveland, Florida. As part of its strategy to accelerate with digital, Kroger is ramping up its ecommerce development. Florida is one of the few states...

As part of its new strategy to lead with fresh, Kroger has launched an accelerator for local and regional fresh suppliers. This collaborative project aims at accelerating the pace of product innovation while evolving its fresh assortment to align with the growing demand from shoppers for local products. Supporting local and regional suppliers The “Go Fresh & Local Supplier Accelerator” was ...

This month Kroger officially launched its new grocery delivery service via its first Customer Fulfillment Centre (CFC) powered by Ocado. With this new automated warehouse, Kroger has taken a different approach compared to most other major retailers in the US. But can this unique strategy enable Kroger to win in the competitive online channel? The Kroger and Ocado fulfilment model Back in Ma...