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FairPrice profile

A guide to the retailer and its operations today. Updated twice yearly to include latest information on performance, strategic developments, marketing initiatives, key personnel and must see stores.

FairPrice: data

See data on the retailer’s performance and forecasts for its operations by channel.

Strategic outlook for FairPrice

An in-depth review of the retailer's current and future performance, including an update on its strategic priorities and what this means for suppliers.

Singapore Country Presentation

A guide to Singapore’s grocery market and how we expect the country, its leading retailers and channels to evolve over the next five years.

Latest News

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People in Asia are becoming more aware of the environmental impact of excessive use of plastic bags, cutlery and straws. We look at what retailers and governments are doing in this area to attain sustainability goals in the region.

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While not an official bank holiday, International Women’s Day is celebrated in many countries. We feature four ways retailers and suppliers are recognising women and girls in Asia. 1. Hershey Philippines celebrates women through limited edition packaging, strategic partnerships and storytelling to empower women and girls. It collaborated with four women to give honour to their contribution to ...
FairPrice Group has appointed Mr. Vipul Chawla as group CEO from 5 April 2022. He will be taking over from its current CEO Mr. Seah Kian Peng. New leadership to accelerate growth  Vipul Chawla has held leadership roles in Pizza Hut International and Unilever. As president of Pizza Hut International since 2018, based in Dallas, United States, he oversaw markets in more than 100 countries wit...
We visited a new FairPrice Finest and Giant that opened late last year, plus a refurbished CS Fresh in to check out the latest developments at leading retailers in Singapore. CS Fresh Katong i12 CS Fresh is Dairy Farm’s premier banner. The retailer does not plan any new stores under the banner but has been revamping selected Cold Storage stores into CS Fresh. In this latest upgrade, the ret...
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