dm news

01 June 2023
We recently visited Germany’s capital on a research trip; with almost 50 stores seen, here are our six main takeaways, as well as a shout-out to our favourite stores  The shopper journey needs improvement One of the main things that stood out to us is the fact that, in most stores, the shopper journey wasn’t great. Navigation is almost non-existent, and we often found ourselves walking arou...
30 November 2021
Dm reported sales in Europe increased by 6.5% to €12.3 bn in the financial year ending 30 September 2021. Its operations in Germany underperformed, with sales rising by 5.8% to €9.04 bn. Omnichannel is the way forward for Dm The health and beauty operator revealed the positive performance was driven by the ‘strong popularity for omnichannel retailing’ amongst its shoppers. One of the main...
18 February 2021
In its first ever beauty trends report, Boots has set out predictions across skincare, makeup, and haircare for 2021. Focus on ‘ingredient-led skincare’ Boots reported the expert skincare category did extremely well in 2020, with brands, such as CeraVe, seeing sales increase by +321% . Active ingredients, like collagen, which is responsible for repairing skin, saw a ‘staggering’ +1,570% ...
19 November 2020
 DM reported a 2.9% increase in total group sales to €11.5bn for FY2019/20. Slower growth in Germany, but investment continues The drugstore operator reported 2.1% sales increase in Germany, reaching €8.54bn for the FY2019/20. Passing reductions in VAT to shoppers had a dampening effect on value sales, which dm estimates would have been c.3% without this impact. This compares with a 3.2% in...
17 September 2020
We explore the latest updates from German drugstore operators: Dm, Rossmann and Muller on their sustainability and digitalisation developments.    Dm and Rossmann partner with Henkel to test refill stations Dm and Rossmann are piloting refill stations of Henkel’s new brand- Love Nature. Customers can refill laundry detergents and dishwashing detergents from participating stores. The refill ...
29 November 2019
We review three contrasting initiatives from key European drugstore operators Superdrug, Rossmann and dm.   Black Friday is an important date in the diary for drugstores. On the run up to Christmas, competitive deals on seasonal gift packs, fragrance and electricals deliver high volume sales in this peak trading period.   Superdrug’s members-only deals Superdrug launched its members-only...
24 October 2019
German-based drugstore operator, dm, reports a 4.7% increase in group sales to €11.2bn for FY2018/19. Continued growth in Germany German-based drugstore operator, dm, reports a 4.7% increase in group sales to €11.2bn for FY2018/19. The retailer operates 3,668 stores across 13 countries in Europe. In its domestic market of Germany, dm achieved 3.7% sales growth to €8.4bn. The result marks...
25 September 2019
Dm continues its ‘Conscious Choice’ campaign, adds the sustainability-focused winner of its dmSTART! competition to its product range and confirms location of its sub-group headquarters. ‘Conscious choice’ campaign In the Czech Republic, dm has extended its ‘Conscious Choice’ campaign. The campaign focuses on sustainability and showcases the retailer’s breadth of range in environmentally fr...
30 July 2019
German-based drugstore operators dm and Rossmann, along with clothing retailer Globus, launch information campaign on waste separation and waste reduction on behalf of the Recyclate Forum. Influencing shopper behaviour at the fixture On 25th July, German-based drugstore operators dm and Rossmann, along with clothing retailer Globus, launched a new information campaign on recyclable material...
06 June 2019
We round up the latest sustainability developments in health and beauty from The Body Shop, dm and Rossmann.  The Body Shop: in-store recycling scheme In an effort to tackle plastic pollution, The Body Shop has launched a recycling scheme enabling shoppers to return their empty plastic packaging. The scheme is available to shoppers in the UK, Australia, France, Germany and Canada. As an ...