Asda news

23 March 2022
Asda is set to launch a new "Just Essentials" value range in a fresh push to support shoppers hit hard by the rising cost of living, according to a report in The Grocer. It is also said to be preparing for a nationwide rollout of its Asda Rewards loyalty scheme. Just Essentials range to be launched shortly The new budget range will cover around 300 lines, both food and non-food and is taske...
09 March 2022
2022’s official Fairtrade Fortnight ran from 21 February to 6 March. We look at how three retailers and quick commerce operator Zapp promoted Fairtrade products and supported the event. What is Fairtrade? The Fairtrade Foundation defines Fairtrade as, ‘a system of certification that aims to ensure a set of standards are met in the production and supply of a product or ingredient. For farme...
01 March 2022
Retailers are beginning to prepare for HFSS (high fat, salt, and sugar) regulations that are due to come into force this October, testing out new gondola ends, promotional mechanics and highlighting healthier products. We visited Sainsbury’s and Tesco to understand more about these trials, and other initiatives they are currently trying. We pick up five key learnings from these visits about fu...
01 March 2022
The GB market declined 3.7% in the 12 weeks to 20 February against 2021’s performance, according to the latest results from Kantar. Despite the decline seen against 2021, sales remain significantly higher than in 2020, up by 8.4%. Inflation continues to rise Grocery inflation reached 4.3% in February. Other than the start of the pandemic, this is the fastest rate of inflation growth seen ...
06 January 2022
The opening week of 2022 has brought with it a number of senior people moves. Below we summarise the key appointments.   Major changes to Asda’s executive leadership team Asda has announced that Nisa CEO Ken Towle will join the retailer’s executive leadership team later this year as retail director. He will succeed Derek Lawlor who has decided to leave the business after six years. ...
05 January 2022
In the first read of Christmas trading, Kantar has recorded sales were down by 3.0% on the lockdown-elevated levels of 2020 for the 12 weeks to 26 December 2021. Despite this shopper spend remained 8.0% higher than in 2019. Robust December sales Over the month of December sales of £11.7bn were just 0.2% lower than 2020, suggesting increased festive celebrations at home due to the Omicron ou...
17 December 2021
Just Eat Takeaway and Asda have launched a grocery delivery partnership, marking Just Eat’s first grocery delivery deal with a supermarket in the UK. 1,000 products available to order from January From January, 1,000 Asda products, including fresh groceries, will be available to order from the Just Eat app seven days a week.  The service will be limited to five stores, with store locations ...
08 December 2021
How we shop has changed dramatically since the heyday of the out-of-town superstore in the 1990s, creating big challenges for food retailers to keep the space relevant and engaging for shoppers. Could Asda have found a winning formula with its newly relaunched Milton Keynes store? A just-completed £6.8m refit of features a host of innovations and trials that offers a vision of how large stores...
30 November 2021
Asda has reported a slight decline in Q3 sales and provided new details about its preparations for Christmas. LFLs down by 0.7% but food outperforms Like-for-like sales excluding fuel in the three months to September 30 th were 0.7% lower than a year earlier, impacted by a tough comparative period when social distancing restrictions resulted in more meals being consumed at home. Over a two-y...
23 November 2021
Asda has launched a refillable draft beer concept, the first UK grocer to do so, as it extends its refillables trial to another location. Takeaway craft beer offer Located in the beers, wines and spirits aisle at Asda’s Milton Keynes store, the new fixture provides customers with a regularly changing selection of 12 beers from draft beer pumps which colleagues will pour into one or two litr...