As the roll-out of the Asda On The Move convenience format moves up a gear, with the aim of reaching 28 sites by the end of 2021, the conversion of the store on Euro Garages’ Holtspur forecourt near Beaconsfield is the first to showcase a premium variant relevant to more affluent catchments. Using Asda ‘Extra Special’ brand to elevate both store and range Incorporating the identity of Asda’...

Following trials with over 2,000 colleagues, Asda has announced that it is rolling out its Asda Rewards loyalty app trial to customers at 16 stores in West Yorkshire and the West Midlands. What are Asda Rewards? The Asda Rewards app allows customers to earn rewards when buy selected branded and own label 'star' products or complete an in app 'mission'. Rewards accumulate as a cash pot in th...

Morrisons has confirmed that its shareholders have voted to approve the acquisition of the business by US-based private equity firm Clayton, Dubilier & Rice. Over 78% of shareholders voted in favour of the deal which values the UK’s fourth largest retailer at £9.8bn, including more than £3bn of debt. The deal was recommended to shareholders after the CD&R bid narrowly prevailed over a rival bi...