Spain presentations

Presentations

01/07/2014

With EDLP driven, market leader Mercadona setting the value benchmark in Spain, we review the strategies being employed by rivals to help them compete.

09/04/2014
Despite improving economic conditions shoppers appear reluctant to spend, leading to growth for the discount channel and further price cuts and promotions. In this edition we update on the key developments and results from the region, with an in-depth look at France
06/03/2014
We look at the lessons from Carrefour’s 2013 full year results, and the retailer’s priorities for 2014
25/02/2014
As Costco prepares to open in Spain (market number 10) we review its growing international presence, how it seeks to create a truly global format, and which markets it may target next.
28/06/2012

Innovation of the week. Spanish retailer Eroski launches a new summer scratch card promotion.

26/04/2012

Innovation of the week. Carrefour’s latest campaign shows shoppers how they can profit from its offers.