12 January 2015
Euromadi Ibérica and Auchan España have joined forces to promote and manage Auchan's private label brands.
Covers 3,500 private labels
Euromadi's subsidiary, Desarrollo de Marcas, will manage negotiations for private label for Auchan's Alcampo and Simply stores in Spain. Auchan's central purchasing team has a range of 3,500 private label brands at its disposal, in food, general merchandise,...