How to sell new products online

Simon Mayhew
Head of Online Retail Insight

Learn how to support new products online from the basics through to advanced tactics.

This report covers:

  • Online shopper insight to justify approaches and help you prioritise
  • Examples from retailers and suppliers using ecommerce to support new product development (NPD)
  • Topics include: availability, search, social media, subscription, online exclusives, AR, metaverse, social commerce etc.
  • A checklist summary for basic, intermediate and advanced online execution

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