Central and Eastern Europe retail outlook 2022

Jon Wright
Head of Insight

We highlight five trends set to shape the food and consumer goods retail market across Central and Eastern Europe in 2022.

These include developing with the dynamics of the local market, the growing importance of proximity and how digitisation and data becoming key to success. 

Looking for more insight on Central and Eastern Europe? Visit our dedicated Central and Eastern Europe hub

Insight and Impact 2023 delivers the solutions you need to win with shoppers now and over the next 12 months.