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Europe presentations

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Promotional innovation: Albert Heijn, Netherlands

17/02/2015

Ahold-owned Albert Heijn has launched a collectables promotional campaign that enables shoppers to receive free vegetable seeds for every €15 spent.

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Five promotions to learn from for 2015

11/02/2015

In increasingly competitive environments, retailers and manufacturers are looking to offer innovative promotions in order to stand out from the crowd. In this insight presentation we highlight five of our favourites from 2014, lessons from which we believe will be emulated in 2015.

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Amazon: Innovation in major markets 2015

10/02/2015

Amazon’s full-year revenue grew by 20% in 2014 to reach US$88.99bn. IGD’s Retail Analysis and Supply Chain teams look at the leading drivers of growth and innovation in its major markets.

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Five trends to watch in Central & Eastern Europe in 2015

03/02/2015

Despite the diverse development in Central and Eastern Europe, the key challenge in 2015 will be to sustain growth and margins. New price strategies, store innovation and grocery e-commerce could help it.

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UK Grocery & Foodservice Wholesaling 2015: sector performance and statistics

28/01/2015

The latest sector performance statistics, including splits by route to market, customer channel and broad product category, plus route to market forecasts to 2019...

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Promotional Innovation: Netto UK

22/01/2015

Discounter Netto has teamed up with the Manchester Evening News, offering readers the opportunity to win a free trolley dash in the Heaton Park store.

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UK Christmas trading review and retailer outlook for 2015

20/01/2015

Our assessment of retailer performance over the festive season and what to expect in the year ahead.

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Five trends to watch in Western Europe in 2015

14/01/2015

As 2015 begins, we reflect on the events of 2014 to anticipate what lies ahead. With this in mind, we consider how price competition is set to heat up, while online and discount are the channels to watch.

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