Europe presentations

Presentations

24/10/2014
With proximity stores becoming a key growth channel in Western Europe, we review five strategies being used to drive the channel’s development and identify retailers you can take inspiration from.
22/10/2014
Key considerations, challenges and best-in-class solutions to inspire suppliers grappling with how to implement 'multichannel'. 
17/10/2014
As multichannel evolves as a concept globally, we assess how Albert Heijn’s strategy is enabling it to target shoppers and allow individuals to move between channels seamlessly.
15/10/2014
As loyalty continues to rise up the agenda for many retailers and manufacturers, we consider five levers used in loyalty schemes, highlighting some of the recent global examples that we’ve seen…
03/10/2014
‘Counts for More’ is a new category management tool launched by PepsiCo. Offering points to independent retailers when they interact with the site, it adds a new element to the traditional category management approach by rewarding loyalty.
29/09/2014
Carrefour Spain has launched a loyalty card – Tarjeta Joven Carrefour – aimed at the 18-30 age group. Check out this slide for the key facts and IGD’s assessment.
29/09/2014
Sainsbury’s has introduced new lower prices and made changes to Brand Match as it aims to compete harder on value.
25/09/2014
Slovenian market leader, Mercator is running a price matching campaign, which also benchmarks the discounters…
23/09/2014
We update on the latest trends and retailer priorities in the high street discount channel.
16/09/2014
With economies in Western Europe remaining lacklustre, the spectre of deflation haunting markets and shopper spend growing only slowly, we update on the key developments and results from the region and look at five innovations helping retailers win in a challenging environment.