China store visits

Our store visit reports feature floor plans, store photos and full commentary written by our team of international retail experts. Dozens of reports are made every year of stores that feature new concepts in food and grocery retail.


Aeon is accelerating its expansion in China in the tough retail environment. In Aeon’s Suzhou Wuzhong Store, we witnessed Aeon’s continuous effort on enhancing shopper experience and got to understand the solid foundation of its expansion.
We visited Mannings in Guangzhou to experience how Mannings China are more effectively working with suppliers and enhancing shopper loyalty.
On July 11th, the 7-11 day, we visited the store to experience how it’s leading the development of ready-to-eat category and catching the growing trend of O2O (online to offline).
This centrally located store focuses strongly on the fresh credentials, with vegetables and fruit sourced directly from farms and delivered daily, drawing local residents to the store for freshness usually found only in a wet market.
RT Mart is the No. 1 hypermarket chain in China. Explore with us how RT Mart focuses on freshness of food and creating an inspirational and one-stop shop experience through excellent in-store execution.
Take a look at how Ito Yokado is upweighting its convenience ranges and helping customers live more healthily in its top performing Chengdu store
We visited Walmart’s Jingtian store in Shenzhen to see how the retailer is implementing its EDLP strategy as well improving quality and ranging to appeal to a broad range of shoppers.

IGD was invited to spend a day with SPAR China, giving us the opportunity to see three interesting store formats and one of its 11 Chinese distribution centres. Take a look at this report to find out more about what we learnt.


RT Mart is one of China’s most admired grocery retailers – find out here how a strong value proposition, in-store theatre and localised ranges are helping to create an exciting and compelling shopping experience for customers