Strategic outlook for Amazon

Simon Mayhew
Head of Online Retail Insight

We look at Amazon's commercial performance, its strategic priorities for the next five years, its latest initiatives, and the implications for retailers and suppliers.

The report includes: 

  • Sales and profit review and forecasts
  • Amazon's five strategic priorities: Prime, international expansion, stores, new categories and innovation, Marketplace, and The Climate Pledge
  • Key supplier implications 
  • Amazon's ecosystem
  • Amazon's flywheel

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