Private label and brands news

Albertsons has launched an ultra-premium private brand, Signature Reserve. Developed to offer unparalleled quality Signature Reserve has been developed to offer exceptional quality, using expertly sourced flavors and ingredients. The initial launch of Signature Reserve is for seven flavors of ice cream. These include Brazilian Guava Cheesecake, Madagascar Vanilla, Colombian Cold Brew Carame...

Target is launching three new private brands, developed to build appeal with teenagers and young adults. Building relevant in-store and digital experiences The new brands span clothing and technology categories. ‘Wild Fable’ has been developed for young women, ‘Original Use’ for young men while ‘heyday’ is Target’s first electronics private brand. It includes headphones, speakers and cell p...

Target is partnering with the iconic Museum of Ice Cream to launch a limited-edition kids’ clothing and accessories collection and unique ice cream flavours. The retailer will also sponsor a new experiential concept, The Pint Shop. Collaborating to deliver new and unique products Target is launching the clothing range through its Art Class brand. This was launched last year to deliver inspi...

Dutch market leader Albert Heijn continues to raise the bar with new store concepts and range innovation. We round up five of the latest developments. 1. New concept fresh store with a focus on fresh Albert Heijn has opened a new concept store in Hoofdorp. The store brings to life some of the retailer’s latest innovations in concepts and range, with a focus on fresh. Among other features...

McColl’s roll-out of the new Safeway brand from Morrisons is well underway.  Last week we visited a number of McColls's stores in Hertfordshire to review progress and see how the range is being executed. Take a look at our in-store video: Focus on fresh The Safeway brand has had the biggest impact on McColl’s fresh categories.  The retailer benefits from Morrisons vertically integ...

We report on Dagrofa and Aldi’s results, which saw mixed performance, alongside profitability challenges. Dagrofa: revenue and profit decline, impacted by KIWI discount closures Dagrofa has reported its annual results, with the Mahia Group (which includes revenue in Dagrofa and the closed KIWI discount chain) seeing revenue decline by 6.5% to DKK 17.4bn (€2.3bn) . This was alongside a repo...

We round up recent developments from Auchan in Poland as the retailer looks to implement its global strategy at a local level. Growing online fulfilment options for shoppers Auchan has installed its first ‘Coolomat’ temperature controlled collection locker in the car park of its hypermarket in Piaseczno. The solution enables shoppers who make orders online to collect products from the locke...

We share some of the latest private label innovations from the Nordics as retailers invest in traceability, transparency and trust, while providing meal for tonight inpiration. Dansk Supermarked makes its private label tuna traceable Dansk Supermarked has taken its sustainability efforts to the next level by making its private label canned tuna traceable. Shoppers will be able to enter a...

We share seven of the latest developments from online grocery in the Netherlands. This includes new ranges, promotions and the broadening of delivery reach. Albert Heijn introduces Easter Allerhande box Market leader Albert Heijn is introducing a seasonal Allerhande grocery box, giving shoppers everything they need to create an Easter brunch for four people. A matching wine box is also avai...

As Leader Price Italy’s chief executive discusses the importance of the banner’s private labels ahead of its launch in the country, we look at how the ranges have boosted performance at Selex, Unes and Crai. Leader Price spotlights ‘low cost quality’ tag As part of an interview with Distribuzione Moderna, the chief executive of Leader Price Italy, Carlo Alberto Buttarelli, has discussed the...