Private label and brands news

14 September 2022
Asda has started restricting sales of its recently launched Just Essentials economy private label range to three units per customer for each item in the range, with strong demand for the new assortment thought to have exceeded initial supplies. Range ' proving really popular' An Asda spokesperson has stated that “ Just Essentials is proving really popular at the moment and we’re working ha...
12 September 2022
US-based Kroger delivered a strong second quarter performance, driven by its focus on emphasising value, enhancing its fresh food offer and accelerating its digital initiatives. We look at some of the key programmes which supported this. Kroger’s key numbers Total sales increased 9.3% to $34,638m. Excluding fuel, sales increased 5.2% Identical store sales increased 5.8% Private lab...
12 August 2022
Following on from our recent article, ‘Economic pressures paving the way for private label growth in Latin America’ , we take a closer look at three countries and how the leading retailers are gaining share from the major FMCG brands. Brazil has seen the highest growth in private label sales penetration Brazil is facing some of the toughest economic pressures in the region. Unemployment ...
10 August 2022
Intermarché, part of the Os Mosqueteiros group, has invested in store growth and is expanding its private label range in Portugal. New stores with a fresh feel Since the start of the year, six new stores have opened in Portugal under the Intermarché banner. This includes the renovation of its largest store in Abrantes. The new stores are strategically positioned to expand its customer base....
05 August 2022
In Latin America, the sales penetration of private label is well behind the levels seen in more developed regions, e.g. Europe and North America. But, in recent years this has started to change.    High inflation, coupled with the highest unemployment levels witnessed in over 30 years has weakened the purchasing power of many Latin Americans. As a result, people have had to reduce their spend ...
22 July 2022
French based retailer Intermarché has further developed its private label range to meet customer demands. Creating private label products for the future Intermarché has improved over 2,300 products from its private label range. The development will address the current purchasing power concerns of French customers, and focus on long term goals of improving nutritional content and being environ...
14 July 2022
As the retailer looks to promote its value messages, we round up three developments looking at how Asda is looking to help shoppers as the impact of inflation continues to be felt. Asda to let children eat for £1 at its cafes Asda will allow children to get a hot meal in one of its café for £1 with no minimum adult spend. The retailer said the offer would be available at all its 156 cafes i...
14 July 2022
As UK inflation reached its highest level in 40 years, shoppers’ concerns about the economic outlook and how this will impact on them is increasing. Off the back of these growing worries, a question we have been receiving a lot recently is around, how will this impact on their perception and purchasing of private label products? Given this interest I thought it useful to highlight three p...
19 April 2022
Sam’s Club is evolving its Member’s Mark private label to be a purpose-driven brand. New brand identity Member’s Mark is the retailer’s sole private-label range having consolidated around 20 different brands in 2017. Over the last five years, it has continued to invest in product development and quality, with more than 1,200 new or reformulated items launched in the last two years. Building...
29 March 2022
Asda has revealed that sales edged upwards in 2021 and profits climbed substantially in its first results release under Issa brothers ownership. It has also used the occasion to highlight three new initiatives on private label, customer loyalty and quick commerce. Sales edge upwards against elevated comparative For calendar 2021 as a whole, Asda's sales grew by 0.5% (+0.6% LFL) to £20.4bn, ...